Home services virtual assistants · HVAC, plumbing, electrical, roofing, landscaping
Meet your top 3 home services virtual assistants in a few business days.
One dedicated person answering the phone, booking the jobs and chasing the quotes you sent last week. We screen over 1,000 applicants for your exact role and test them inside the software your office already runs on. If you hire, we run payroll, check-ins, performance reviews and replacements. Nothing to pay to get started.
Our data and client results have been covered by
Why trade businesses book this call
Four reasons the office work is still yours.
Nobody we speak to is disorganised. They are running the vans and running the office at the same time, because every way out so far has looked worse than staying put. These four come up on nearly every call.
The Phone That Rings Mid-Job
You are under a sink or on a roof. It goes to voicemail, and that caller does not leave one. They ring the next company on the list, and you never find out the job existed.
The Quote That Went Cold
You sent the estimate on Tuesday. Nobody followed up on Thursday. The customer went with whoever called them back, and the quote is still sitting in the system marked pending.
The Answering Service Handoff
Someone polite takes a message and emails it over. They cannot see your calendar, cannot see which van is closest, and cannot book anything. The actual work still lands on you at nine at night.
The Season That Breaks You
First heat wave, first freeze, first storm. Call volume triples for three weeks and there is nobody to add, so the backlog becomes the reason customers go elsewhere next time.
The part almost everyone gets wrong
You don't have a hiring problem.
You have a filtering problem.
There is no shortage of people who want the job. A single role routinely draws over a thousand applications.
The hard part is finding the two or three who can actually do your work, hidden among the nine hundred and ninety-seven who can't. That is a full-time job on its own, and it needs a particular kind of patience. Most business owners don't have it. There is no reason they should.
That filtering is the entire thing we do. Everything below is just the detail of how.
The actual math
Up to 80% less than a US office hire. Here is what that looks like on paper.
One person, yours, 40 hours a week. Nobody shared between four companies, no per-call charge and no credit system to top up. The US column is the median salary for that role, plus about 30% once you add employer taxes, benefits and insurance.
About that starting rate. $6.50 an hour is where the range begins. Most placements land above it, which is why the figures below use the mid-point of each range rather than the floor. Where a candidate falls comes down to their experience and the scope of the role, and you see the exact number before you commit to anything.
| Role | With VA MASTERS | US in-house | You keep |
|---|---|---|---|
| Service coordinator / office admin | $17,160 | $65,000 | $47,840 · 74% |
| Customer service / intake | $17,160 | $52,000 | $34,840 · 67% |
| Executive & admin assistant | $17,160 | $62,000 | $44,840 · 72% |
| Bookkeeper | $22,360 | $78,000 | $55,640 · 71% |
| Real estate / transaction coordinator | $19,760 | $65,000 | $45,240 · 70% |
| E-commerce operations | $17,160 | $59,000 | $41,840 · 71% |
| Marketing & social media | $24,440 | $85,000 | $60,560 · 71% |
| Data analyst | $27,560 | $118,000 | $90,440 · 77% |
Service coordinator / office admin
Customer service / intake
Executive & admin assistant
Bookkeeper
Real estate / transaction coordinator
E-commerce operations
Marketing & social media
Data analyst
VA MASTERS figures use the mid-point of each role's hourly range at full-time hours, and front-office roles sit in the administrative and operations band that starts at $6.50 an hour. US figures are estimates based on median US salaries plus ~30% employer burden and will vary by state and seniority. Part-time is available; minimum monthly hours are agreed per role.
See the full rate card, all categories
| Administrative & operations support | $6.50 – $10.00 / hr |
| E-commerce management | $6.50 – $10.00 / hr |
| Writing & content creation | $7.00 – $12.00 / hr |
| Real estate support | $7.00 – $12.00 / hr |
| Social media management | $7.50 – $9.00 / hr |
| Finance & accounting | $7.50 – $14.00 / hr |
| Design & creative arts | $8.00 – $14.00 / hr |
| Legal & compliance support | $8.50 – $14.00 / hr |
| Human resources & recruiting | $8.50 – $14.00 / hr |
| Sales & business development | $8.50 – $14.50 / hr |
| Marketing & advertising | $8.50 – $15.00 / hr |
| IT & network security | $8.50 – $16.00 / hr |
| GoHighLevel specialist | $10.00 – $15.00 / hr |
| Data science, analytics & software engineering | $9.50 – $17.00 / hr |
| Development & technical | $12.00 – $25.00 / hr |
Where a candidate lands in the range depends on experience and specialisation, and most placements sit around the middle rather than at either end. You see the exact rate before you commit to anything.
Run your own numbers
What would an office hire actually save you?
It opens on the front-office role. Change it or change the hours and see it both ways. Nothing to fill in, no email required.
Used only to show what the hours you get back are worth. Nothing is sent anywhere.
These are averages and not a quote. Where a candidate lands in the range comes down to their experience, and you will see the exact rate before you commit to anything.
Now that you have the number, the next step costs nothing. We recruit first and you only pay once you have met candidates and chosen one.
Estimates only. VA MASTERS figures use the mid-point of each role's hourly range. US figures use median salaries plus roughly 30% for employer taxes, benefits and insurance, and vary by state and seniority.
The part most people don't believe until we explain it
There is nothing to pay to get started.
No setup fee. No recruitment fee. No deposit before you have met anyone. We carry the entire cost of recruiting, and if you don't like the candidates, you have lost nothing but the hour you spent interviewing them.
- You pay nothing until you have chosen someone
- The advance is credited against your first invoice, it is not a fee
- Not satisfied? Refunded minus hours worked, or we replace them
Here is exactly how the money works, in order.
You sign the agreement
That's it. No card, no invoice, no payment of any kind at this stage.
We recruit, at our cost
Job posting, sourcing, screening, the custom skills test, interviews. All on us, before you have paid anything.
You interview the shortlist
You meet the top candidates yourself. If none of them are right, we go back and keep looking.
Only then, a refundable advance
When you pick someone, you pay an advance that is credited straight back against your first invoice. It is not a fee.
If it doesn't work, you're not stuck
Not satisfied? The advance is refunded minus the hours actually worked. Or we recruit a replacement.
We stay involved after that
Payroll, regular check-ins, performance reviews and support. You manage the work, not the employment.
Property Management Made Simple
Running 30+ rental properties across three states was consuming my entire day. VA Masters found me someone within two weeks. I went from 60-hour weeks to actually having time to scout new properties.
Skeptical Turned Believer
I was the last person who thought remote VAs would work for my business. I'm old school, I like seeing people in the office and prefer face-to-face. My business partner convinced me to at least try. I was completely wrong.
An Executive Assistant Who Actually Assists
Finding a competent executive assistant locally was going to cost over $5,200 a month. VA Masters found me someone better for a fraction of that. She manages my calendar, travel, meeting briefs and action items.
Real clients, on camera
We didn't write these. We filmed them.
Two clients, on camera, on what they hired for and what changed afterwards.
The 1,000-to-3 Process
We call it the 1,000-to-3 Process. The name is literal.
The reason a marketplace hire feels like a gamble is that nobody filtered it. This is what happens between your first call with us and the day you interview your shortlist.
A job post written for your role
The systems you actually use. The hours you actually need. The specific tasks you want off your desk, written down properly, so the right people apply and the wrong ones don't.
Starts with youApplications collected
We post it, we headhunt for it, and we go through our own network. A job board alone has never been enough.
1,000+ applicantsInitial screening
Experience, written and spoken English, internet and equipment, home working setup.
~500 remainA skills test built for your job
Nobody sits a generic typing test. We build a task from your actual world: two crews, one overrunning job, a customer who needs moving to Thursday, and the call to make about it.
50–100 remainIn-depth interview
Communication, initiative, and whether they fit how your team actually works.
15–20 remainYou interview the finalists
You see the shortlist with their test results attached. By that point the guessing is done, and you are just picking which good one you like most.
2–3 presentedWhat the job actually looks like
A home services VA, mid-shift, on a live board.
Not a showreel. One of our VAs walking through a normal day at a maintenance company: customer calls in, job gets scheduled, the right engineer gets sent, and everything is tracked from request through to completion.
What actually changes
Your week now, and your week sixty days from now.
Nobody comes back and says they feel more productive. They tell us specific things stopped happening. These are the ones trade businesses mention most.
Your week now
- Calls go to voicemail while the crew is on site, and most never call back
- Quotes go out and nobody chases them, so you find out you lost by silence
- Invoices go out late because you ran out of Friday
- Customers get a reminder only when someone remembers to send one
- The schedule lives in your head, which means it stops when you do
- You do the paperwork at the kitchen table after dinner
Your week, sixty days from now
- Every call is answered by the same person, who can actually book the job
- Every quote gets a follow-up on day two, without you asking
- Invoices go out the day the job closes, because someone owns that
- Confirmations and reminders send themselves and the no-shows drop
- The schedule is in the system, documented, and it runs without you
- The paperwork is done before you get home
Straight answers
The six things trade owners say before they say yes.
“The English won't be good enough for client-facing work.”
English is an official language in the Philippines and it is what schools teach in. We test it twice anyway: once in screening, then again in the skills test using your own material. If someone can't write an email you'd be happy to send, you never see them.
“Nobody remote can handle a 7pm emergency call.”
They can if the rules are set in advance. We agree the shift you need, including evenings and weekends, and we agree what counts as an emergency, who gets called, and how fast. Because the hours are settled before recruiting starts, candidates opt out early rather than three months in.
“I'll end up managing them, which defeats the point.”
You manage the work. We manage the employment, which means payroll, check-ins, reviews and stepping in when something needs sorting. Most clients talk to their VA daily and to us about once a month. That is the right way round.
“My office software is niche. They won't know it.”
The skills test is built inside the system you already use, so a candidate demonstrates the actual job before you meet them. Almost nobody we start with has anything documented either, so mapping the workflow and writing the SOPs is part of onboarding.
“What about customer details and card payments?”
VAs sign confidentiality terms as part of their engagement, and you control access through your own password manager and permission settings, exactly as you would with a local employee. Plenty of clients start them on a limited role and widen it once trust is built.
“Is this actually fair to the person I'm hiring?”
It's a fair question and we'd rather you ask it. These are professional salaries in their market, paid on time, with an annual review and real career progression. The 5.0 ratings on Indeed and Glassdoor come from the VAs themselves, not from us.
“Hiring a QuickBooks expert and a real estate administrative VA has completely transformed how I run my business. It was incredibly convenient to have VA Masters find the right talent and manage all the HR aspects. The cost savings compared to local hires are substantial.”
“The biggest impact has been the proactive communication and initiative. They don't just follow instructions, they suggest improvements and catch issues before they escalate. I no longer worry about scheduling or follow-ups, which lets me focus on strategic decisions.”
“I've saved around 75% on design costs compared to hiring locally. Fast turnaround and attention to detail have helped me meet tight deadlines and keep clients happy. I can now take on more orders without worrying about design bottlenecks.”
Unedited
Actual client messages, from actual check-ins.
Screenshots from the ongoing check-ins we run with clients after placement. Names are blurred, nothing else is. Tap any message to read it full size.
Your other options
Your other options for covering the office.
| VA MASTERS | Job boards | Freelance marketplaces | Answering services | |
|---|---|---|---|---|
| Who screens the candidates | We do | You do | You do | They do |
| Skills test built in your office software | ✓ | ✗ | ✗ | ✗ |
| Time until you're interviewing | A few business days | 2–6 weeks | Immediate, unvetted | You don't interview |
| Same person on your phone every day | ✓ | ✓ | Usually shared | Whoever is free |
| Payroll and HR handled for you | ✓ | ✗ | ✗ | ✓ |
| Ongoing check-ins and reviews | ✓ | ✗ | ✗ | Varies |
| Can book and reschedule, not just take a message | ✓ | ✓ | Varies | Usually message only |
| Pay before you meet anyone | Never | Listing fees | Deposits | Monthly minimum |
Compare us with
Before you spend twenty minutes on a call
We would rather tell you now than on the call.
We turn work away roughly once a week. A bad match costs us more than it costs you, so there is no upside in pretending. Here is where we are good and where we are the wrong call.
This is a fit if
- You have enough call, quote and scheduling volume to keep one person genuinely busy
- Your jobs and calendar live in software a remote person can reach, not on a whiteboard
- You want one person who learns your customers and your crew, not a rotating pool
- You can spend a few hours across the first fortnight walking them through the office
This is not a fit if
- You need someone physically at the shop, handling parts, stock or keys
- You need a licensed tradesperson. We staff the office, not the van
- You want the cheapest per-call answering service. We are not that and we do not try to be
- Your scheduling is entirely on paper. Come back once it is in a system, genuinely
Roles, rates and what each one saves you
We don't have people sitting on a bench. We recruit for your office.
There is no catalogue of pre-hired assistants to pick from. You describe the work, we go and find someone who has already done it somewhere else. Front office is first because it is what you came here for, and the rest are what trade businesses usually add second. The savings compare a full-time placement with us against the same role hired in-house in the US.
Home Service Front Office
- Inbound calls, intake and booking
- Quote follow-up and job confirmations
- Reminders, reschedules and no-show chasing
- Review requests once the job is done
Dispatch & Scheduling
- Technician scheduling and routing
- Emergency and overflow call handling
- Job tracking from request to close
- After-hours and weekend cover
Executive & Admin
- Calendar, inbox and travel
- Meeting briefs and follow-ups
- Document prep and filing
- CRM updates and data entry
Bookkeeping & Finance
- QuickBooks and Xero
- AP / AR and invoice chasing
- Reconciliations and reporting
- Payroll admin support
Real Estate & Property
- Tenant and owner communication
- Maintenance coordination
- Leases, forms and compliance docs
- Listings and market research
E-commerce Operations
- Shopify, Amazon, eBay, Walmart
- Listings, inventory, order issues
- Supplier follow-up
- Returns and customer messages
Marketing & Social
- Content calendars and scheduling
- Meta, Google and Amazon ads support
- Email automation and CRM flows
- Reporting and campaign QA
Data & Analytics
- Dashboards and KPI reporting
- Cleaning and structuring data
- Airtable, Sheets, Power BI
- Workflow automation
Technical & QA
- Manual QA and bug documentation
- WordPress and site maintenance
- Zapier, Make, n8n, GoHighLevel
- Technical support queues
Plenty of trade businesses start with the front office and add a second person for invoicing or permits within the year. If the work can be done remotely and explained clearly, we can recruit for it.
Outstanding Candidate Quality
Over the past 6 months we have onboarded 3 new hires and are looking at another in the coming weeks. They do such an outstanding job qualifying candidates, which makes my HR team's job so much easier.
Tech Startup Operations Transformed
As a CTO I was skeptical about outsourcing QA testing and technical documentation. I thought we'd lose quality or hit communication barriers. They proved me completely wrong.
I Was About To Hire Someone Locally
I was literally about to hire someone at about $25 an hour when a friend told me about VA Masters. Within 2 weeks I had someone handling tenant calls, leases and maintenance coordination. They handle the payroll side too.
Social Media Management Without The Drama
My marketing agency was constantly scrambling to find good social media managers. High turnover, inconsistent quality, and frankly attitude problems with some previous hires. Our VA now manages social accounts for 8 of our clients.
Finally, Someone Who Gets It
I'll keep this short because I'm actually using the time I used to spend on admin to write this review. Hired through VA Masters for our digital agency. He does client reporting, campaign setup and manages our content calendar.
Remote Monitoring
I needed a remote monitor to supervise a student in an academic setting for several months. After trying a few other companies who said they couldn't help me find one, VA Masters came through. I'm very pleased with their candidate.
“We hired four virtual assistants for administration, operations, customer support and social media. It let us streamline daily operations without losing control or quality. The cost savings have been significant, over 30% in administrative and operational expenses.”
“Before working with VA Masters our agency relied solely on local employees. Bringing in virtual assistants for campaign management, data analysis and a personal assistant let us grow faster without compromising on quality, and saved us tens of percent in operational costs.”
“Our VA manages inventory, processes orders and handles customer communication across all platforms. What impresses me most is her initiative. She identifies problems before they arise. Thanks to her we launched two new product lines.”
The part that decides whether this lasts
Your VA has to want to stay. Ours rate us 5.0.
The cheapest offshore hire is the one you replace twice a year. So we pay properly, check in monthly, and make sure people can see somewhere to go. Turnover becomes your problem long before it becomes ours. Everything below is in their words, on sites we don't control.
“It's rare to be given both a voice and a genuine role in shaping operations. Here I feel heard, valued and secure. I can see a real career path.”
RoxyVideo Content Creator
“I had no prior experience as an executive VA. The weekly check-ins helped me understand the stress and how to manage it. I wouldn't have transitioned this smoothly without that.”
GabbyAdministrative VA
“Despite my lack of domain knowledge they believed in me and took a chance. They provide guidance every step of the way, so you never feel unsupported.”
LeeData Analyst Team Lead
“What stands out is how much the company cares about our growth. I've always felt encouraged to learn, ask questions and grow without hesitation.”
JennelynOperations Manager VA
“I've worked with different clients and on internal projects, and the team has always been supportive. No pressure, just a healthy environment where you can grow.”
MilaWeb Developer
“Two years here have been transformative. The opportunities to develop my skills and take on new challenges have been invaluable.”
LeonyCustomer Support SpecialistAnd what they write on public review sites
A well-run agency with fair pay
Great agency to work for with strong clients. Management is supportive, the pay is fair and reflects your skills, and the remote flexibility is a big plus.
Great group of people
Everyone is warm and approachable. No micro-management. They provide support through regular catch-up calls and messages. Great working environment overall.
Good team, real work
Exposure to international clients and global teams. Clear processes, expectations and performance metrics. Competitive and on-time compensation.
Best agency there is
Supportive team. I've worked with plenty of agencies before and this one is the best. They always make sure I'm supported and help me communicate things with the client.
A company that invests in growth
Management ensures every VA has the opportunity to grow professionally. They provide guidance and a positive environment that helps us improve our skills and confidence.
Supportive team, structured environment
Supportive management, clear expectations, a defined work schedule, flexible breaks and clear responsibilities.
“Everything from payroll to performance reviews is managed smoothly by VA Masters, so I can focus on my business without getting bogged down by admin work. It's reassuring to know there's always someone making sure she stays engaged and productive.”
“Their team consistently delivers high-quality candidates who are not only skilled but also aligned with our company culture. It's rare to find a partner that understands your business as deeply and consistently delivers results.”
“I have hired two virtual assistants: one helping with video editing, one with bookkeeping. As a solopreneur it is extremely helpful to delegate to trusted assistants so I can do what matters most. They've been competent, attentive and professional.”
Why we run it the slow way
We could put candidates in front of you faster. Plenty of agencies do. They keep a bench of people who are between clients and match you with whoever is free that week.
We tried it. It does not work, because the person who happens to be free this week is almost never the person who has already done your job. So we recruit from scratch for every single role, and we carry the cost of that until you have met someone and said yes.
It is slower. It costs us more. It is also why clients stay for years instead of months, and why we can afford to tell you on a call that we are the wrong answer for you.
— The VA MASTERS team
“What impressed me most was how VA Masters handled everything from recruitment to ongoing support. No lengthy hiring processes, no HR headaches, just results. For any business owner looking to scale without the operational burden, they deliver exactly what they promise.”
Before you book
Questions trade businesses ask every week.
What do I actually pay to get started?
Nothing. You sign the agreement and we begin recruiting at our cost. Only after you have interviewed candidates and chosen someone do you pay a refundable advance, and that amount is credited straight back against your first invoice. It is not a recruitment fee.
How much does a full-time home services VA cost per month?
Front-office roles sit in the administrative and operations band, which runs from $6.50 to $10 an hour depending on experience. At 40 hours a week that is roughly $1,130 to $1,730 a month, all in, with payroll and HR administration included. Specialist roles on the rate card go higher. You see the exact rate before you commit to anything.
How quickly can someone start?
We usually present candidates within a few business days of the kickoff call. From there the pace is yours. Most clients have someone working within two to three weeks of the first conversation.
Can they answer the phone and speak to my customers?
Yes. Most of our home services placements handle the phone as their main channel, usually through a softphone or the VoIP line you already have. Spoken English is assessed in screening and again in the skills test, so anyone who reaches your interview has already been on a call with us.
Can they cover evenings, weekends and emergency calls?
Yes, and it is one of the more common reasons trade businesses come to us. Tell us the shift you need and we recruit against it. We also agree the escalation rules up front: what counts as an emergency, who gets called, and how quickly.
Which office and field service systems can they work in?
Whatever you already use. We build the skills test around your system, so candidates demonstrate the actual job before you meet them: booking a job, moving an appointment, handling a double-booking. If your setup is a shared calendar and a spreadsheet, that works too.
Can they work my hours and time zone?
Yes. We agree the schedule before recruiting begins, including US time zones and split shifts, and only present candidates who are committed to those hours long term.
What if the person isn't a good fit?
Tell us and we start recruiting a replacement immediately. If it happens right at the start, your advance is refunded minus the hours actually worked. You are not locked into someone who isn't working out.
Who employs them? Do I deal with payroll or taxes?
You don't. We handle the employment relationship, payroll and HR administration. You receive one invoice a month for the hours worked and manage the person's day-to-day work, nothing else.
Part-time or full-time?
Both are possible. Full-time gets you a dedicated person and the strongest candidates, since the best applicants are usually looking for a stable full-time role. Minimum monthly hours are agreed per engagement.
What if I don't know exactly what I'd delegate?
That's most of the discovery call. We walk through your week, find the repetitive work that doesn't need you, and tell you honestly whether it adds up to a role yet. Sometimes the answer is not yet, and we'll say so.
Is my data safe?
VAs are bound by confidentiality terms, and access is controlled by you through your own password manager and system permissions. Many of our clients work in finance, healthcare administration and legal support.
Is there a long-term contract?
No lock-in period on hours. The agreement covers a notice period for ending or reducing the engagement, which we walk through with you before you sign anything.
Is this the same as an answering service?
No, and the difference matters more than the price does. An answering service takes a message from whoever happens to be free and sends it to you. A home services VA is one person, in your systems, who books the job, chases the quote, reschedules the afternoon when a call runs long, and asks for the review afterwards. You interview them and you decide whether to hire them.
What other roles can you fill?
Anything remote-capable that can be described clearly: administration, bookkeeping, permits and compliance paperwork, e-commerce operations, marketing, customer service, data, QA and technical roles. We recruit per client rather than assigning from a bench.
What happens on the discovery call?
Around 20 to 30 minutes. We ask what the work is, what hours you need, what systems you use, and what a good hire would change for you. You get a realistic rate and timeline. No obligation and no payment at any point during it.
The job goes to whoever answers the phone first.
Sign, and we go and find your office person. You only pay once you've met the candidates and said yes.
- Home services VAs at $6.50 to $10 an hour
- Nothing to pay to get started
- No recruitment fee, ever
- Top candidates in a few business days
- Skills test built in your office software
- Free replacement if it isn't a fit
Send it in writing
Tell us what you need
Not ready for a call? Leave your details, including the hours you need covered and the software your office runs on, and we'll come back with a rate, a realistic timeline, and what the shortlist would look like.
Either one is free and neither commits you to anything.